What is Home Staging?

Wikipedia states:

“Home staging is the act of preparing a private residence for sale in the real estate marketplace. The goal of staging is to make a home appealing to the highest number of potential buyers, thereby selling a property more swiftly and for more money.”

Staging is an art… and it takes a professional stylist with the right “eye” who can walk into your home and create your very best look on the spot. It’s not decorating a home, it’s a very specific process of preparing a home for sale, regardless of the price or location. Our system of staging a home for sale focuses on three main things:

  1. Decluttering
  2. De-personalizing and
  3. Rearranging your furniture and accessories to create the right flow and arrangement so the buyers can see themselves living in your home.

Home staging is not a new idea but it can be a very misunderstood term. There are television shows that talk about staging a home and most of those homes are vacant.

Professional home stagers are hired to bring in furniture and accessories and are paid huge amounts of money to create a fabulous setting that will entice and draw the buyers in and make an offer.

The original concept of Home Staging, created in the 1970’s was about using what the sellers already had in their home and making the home more appealing to a wider audience of home buyers.

Since buyers now start their home search online, oftentimes, the potential buyers already have an opinion of the house – even before they arrive. First impressions are crucial and a great home stager can enhance the curb appeal that will get the buyers even more excited about what they are about to see once they get inside.

Anyone can declutter and depersonalize but the final step is the “flow” of the home that comes through the proper arrangement of furniture and accessories. This process should be done by professional home stagers, not Realtors.

Most real estate agents have not been trained in the art of home staging and many of them have no idea how to create your best look. Clearing off the kitchen and bathroom counters is not home staging – that’s clearing flat surfaces. Melinda’s unique “eye” for using and arranging a seller’s things has proven beneficial to sell her staged homes in less than 3 days, with multiple offers and for thousands of dollars over asking price.

No matter what definition you believe when it comes to home staging, every one of them states that the process helps maximize your value and minimize your time on the market. You did want more money and less time on the market, didn’t you?

Find out how we can turn your home into every buyer’s dream home. Contact us here or call or text (913) 515-3250 to schedule your Home Staging!