What You Need to Know about Home Staging and Emotions

Home Staging and emotions go hand-in-hand when it comes to selling your home. And I’m not talking about your emotions. Until your buyers get emotionally involved with your house, they won’t buy it.

How can you get buyers emotionally invested in your home?

The art of Home staging is designed to allow buyers to see and feel themselves living in your home. And that starts with the 10-second rule.

The right home staging will draw buyers into your home. That’s why it’s so important to follow my simple, 3 step “Now to WOW!” Home Staging process to lure them in.

From Now to WOW!

Do these 3 things if you do nothing else. These things will ensure you’ll be ready for a final Home Staging tweak by a professional like me.

  1. Declutter – you must remove the clutter from your house. I know that’s a hard one but you are preventing your own sale from happening. Just yesterday my buyers said to me, “there’s no way they could be out of here in 30 days.” We eliminated that one from our list of possibilities.
  2. Depersonalize – be sure to remove all of those family photos, collections of beanie babies, etc. Buyers cannot and will not visualize their own family photos and collections in your house if yours are still there. They only see it as your house, they don’t visualize themselves living there.
  3. Rearrange – this is the big one. You’ve got to rearrange your furniture to evoke an emotional feeling from the home buyers. Recently, I had an agent tell me that her buyers are trying to make a decision between one of my houses for sale and one other. She said they sat in the living room to see how they felt in the house. (It’s a good thing I moved furniture into that vacant house).

Closing in on emotions

When I know buyers are showing signs of loving a house, I will be the first to sit down in my favorite room. Inevitably the buyers will join me. That’s when they start getting comfortable and feeling themselves emotionally living in the house. The right furniture in the right places helps draw them in and feel right at home. Too much furniture in the wrong places will create a feeling of claustrophobia. I will be the first to run out the door.

Set yourself up for success when selling your home by helping your home buyers get emotional about your home. They have no memories there. It’s your job to become unemotionally detached in order for your buyers to become emotionally attached. Once you master that concept, you will be on your way to selling your home faster and for the most money possible. That’s also where a great home stager will be worth her weight in gold and will turn your lived-in home into a model home masterpiece.

If you are even considering selling your home, call or text me directly at (913) 515-3250 or contact me here to create emotion that will reap you thousands of extra dollars in your pocket.